Posts

Starbucks Database Marketing

Some Light Summertime Reading

My Keynote Address At The Shop.org Annual Summit

Multichannel Forensics A to Z: Hybrid Mode

Benchmarking Repurchase Rates

How Nordstrom Profitably Ended A Catalog Marketing Program, By Kevin Hillstrom

More On Micro-Channels And Zappos

Multichannel Forensics A to Z: Going Green

Brookstone Q2 2008 Results. Oh Oh.

E-Mail Marketing And Geography: Multichannel Opportunities

Multichannel Forensics A to Z: Future

Mailbag

Redirection: How Catalogs Create Demand For Online Pureplays

Multichannel Forensics A to Z: Equilibrium Mode

The Failure Of The Catalog/Multichannel Marketing Model

Multichannel Forensics A to Z: Database Marketing

Steve & Barry's. Oh oh.

Multichannel Forensics A to Z: Cannibalization

Are You Happy With Your Web Analytics Software Solution?

Multichannel Forensics A to Z: Backorders

MeritDirect Co-Op Wrap-Up

Multichannel Forensics A to Z: Acquisition Mode

Nordstrom (JWN) Stock Price

MeritDirect Co-Op Slides: Non-Traditional Online Customer Acquisition

$4.25 For A Bottle Of Water

Five Easy Steps To Jump-Start Your Struggling Business

Simple Tip: Customer Value By Day Of Week

Google, Yahoo!, MSN, and Multichannel Forensics