There aren't many of us who talk about multichannel issues (formerly known as catalog issues).
A new blog, called The Catalog Chronicles Blog, is hosted by Tom Kothman, Principal of Thomas Associates, and former CEO of Motherwear International. Following a brief review of his content, I was heartened to see somebody publicly acknowledge the challenges the industry faces.
Subscribe to:
Post Comments (Atom)
-
It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
-
It's the story of 2015 among catalogers. "Our housefile performance is reasonable, but our co-op customer acquisition efforts ar...
-
The emails come in on a daily basis now ... " here's what I think I need, what should I purchase ?" So, today I write a Search...
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.