There aren't many of us who talk about multichannel issues (formerly known as catalog issues).
A new blog, called The Catalog Chronicles Blog, is hosted by Tom Kothman, Principal of Thomas Associates, and former CEO of Motherwear International. Following a brief review of his content, I was heartened to see somebody publicly acknowledge the challenges the industry faces.
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Discounts / Promotions / Clicks / Channels: The "Local Maxima"
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