I promised you there was a companion booklet forthcoming on the topic of Action Streams. I've got a few things going on require attention for about a week. After that I'll work on getting the text published. Thanks for your patience, it's coming, ok?
Every Three Weeks
Back to our playbook. Every three weeks there needs to be an event. Again, not "40% OFF PLUS FREE SHIPPING", that's not an eve...
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It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
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It's the story of 2015 among catalogers. "Our housefile performance is reasonable, but our co-op customer acquisition efforts ar...
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This is where we're headed: Let's say you want to invest an additional $100,000 in paid search. You should be able to see a p&l,...
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