February 28, 2011

Dear Catalog CEOs: How Customers Find Out About Products

Dear Catalog CEOs:

I've been harping on the fact that cataloging isn't dead, but it is becoming increasingly focused on a 55+ rural audience, with the under 35 audience orbiting different marketing channels.

That being said, please click here and view the catalog set of bars in this chart in a blog post from Greenlane SEO.  I'll let you draw whatever conclusions you like from the chart.

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