370,000,000: The number of registered Skype users.
18%. The decline in conversion rate at eBay.
60/40: The future mix of core/essentials and fashion at American Eagle.
2/3: The reduction in the vendor base at Zales.
48%: Amount of Talbots volume generated via proprietary credit.
22%: Increase in GameStop inventories on a 5% increase in sales.
34%: Quarterly gross margin at Lowes.
33.7%: Quarterly gross margin at Home Depot.
132: The number of PetSmart PetsHotels.
46%: Growth in e-commerce sales at Pacific Sunwear of California.
30%: Recent reduction in headcount at Ann Taylor.
23: The number of standalone Hanna Andersson stores.
RFM is great for targeting one catalog to one customer. However, RFM is tough to manage in a multichannel environment. This becomes clear ...
If you don't like geeky math, please skip this post, because I am about to show you how the sausage is made! I have eight variables in...
Remember our e-commerce customer from yesterday ... 50% organic, 50% catalog driven? We mail a catalog, and the $3.00 matchback outcome is ...