Barnes & Noble on in-store music sales, online sales growth, and offering e-commerce exclusive items (weren't we supposed to have the exact same experience across all channels?).
PetSmart profit was down --- and there was a comment about the customer database, at least twice. Notice the comment about using the database to focus on profitable promotions, ugh.
Kenneth Cole takes a bath, will shift focus from fashion items to basics. Isn't this a classic trend that repeats (upswing = fashion, downturn = basics).
Zales drives a 6% comp store increase, but with a margin reduction, sees a huge drop in profitability. Clearance represented 20% of sales. Wow. Direct marketing and catalogs reflect the "brand position", with less density (always an interesting strategy --- less density). E-commerce is +30% for the year.
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Showing posts with label Kenneth Cole. Show all posts
Showing posts with label Kenneth Cole. Show all posts
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Here's a gem. I've been working in corporate America for more than thirty-eight years. The number of blank stares I've received ...
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It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
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Here's a recent email campaign from Macy's. The $24.99 UGG Throw. That's the place where MRV matters. Items featured in email ca...