No, not that one.
If you had to deliver a State of the Union Address for ecommerce, what would your topics be? What are the successes? What are the failures you'd cover up or blame on somebody else?
Seriously ... take 5 minutes ... pencil out what you'd focus on. Take a break, then come back to the document. The document says a lot about how you view your profession.
P.S.: Read this. How does this apply to ecommerce? (hint - it should be in your State of the Union Address on ecommerce). You're not paying attention to the style of music here, you're unlikely to enjoy it. You're paying attention to how these folks generate attention and get paid. What are the parallels to your business?
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