Send me an email (kevinh@minethatdata.com) with the name of an e-commerce company doing something innovative, and describe the tactic that you believe is innovative.
I issued the same request on LinkedIn. I will publish your comments (anonymous or fully attributed - your choice) later this week.
So let's have a discussion ... share with al of us the tactics an e-commerce brand is using that you perceive to be innovative.
Thanks,
Kevin
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