Second, you should see the blank stares I get when I ask you "who" the person is that represents your brand publicly, the person and/or employee that your customers implicitly trust, leading to increased sales/profit? This article neatly summarizes why I ask the question. If you cannot answer this question, you are five to ten years behind brands who have answered it.
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.