I recently appeared on the Ecommerce Influence Podcast ... click here to listen to the discussion!!!!
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
June 28, 2021
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More On Those Interesting Category Development Metrics
Here's our table from yesterday. Let's look at the "Spent on Category" column. This metric represents the share of total s...

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It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
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As is my tradition, I'm going to take a long weekend. No posts until early next week. I've been doing this for almost twenty years, ...
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Sometimes you think "people already know this stuff". Sometimes you realize that Google Analytics give smart analysts almost no op...
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