I had a post written for today, but the events of January 6 are more important than my views about new and existing customers.
You've been through a lot in the past year. Persevere. I'll talk to you next week.
They Convinced Us To Buy Engagement
How did they pull that off? Have you ever measured how these socially-sourced "customers" actually behave in their first year with...
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It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
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It's the story of 2015 among catalogers. "Our housefile performance is reasonable, but our co-op customer acquisition efforts ar...
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This is where we're headed: Let's say you want to invest an additional $100,000 in paid search. You should be able to see a p&l,...
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