Dear Catalog CEOs:
Do me a favor.
Read this article (click here).
Here's the second article (click here).
Or this one from Bain Capital (click here).
Here's a fourth article (click here).
A fifth article (click here).
A sixth article (click here).
A seventh article (you have nothing better to do today, so just read it).
In the comments section, please outline your definition of "omnichannel". Please outline the expected amount of annual profit gain a business should expect from a highly coherent omnichannel strategy. Where possible, cite a case study of a business that generated a significant annual (not campaign) sales and profit improvement due to an omnichannel strategy.
Tomorrow, we'll consider whether it even matters to be "omnichannel".
Social Media. Take out all of the horrific political nonsense, demeaning of human beings from burner accounts, and screaming about individua...
It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
Here's a common dynamic in my projects ... see if this happens at your company. Your average price point is $40.00. Customer response...
There's a fraction of the population who says "nobody wants to work". Well, don't tell that to this guy, who manned a busy...