February 21, 2009

AppStore Retention Curves From Andrew Chen

Sometimes I think Andrew works in a parallel universe!

Go through the slide set on his blog --- does this not look like all the goodies we learned about catalog marketing over the past twenty-five years?

Neat!

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It's Your Fault, Part 2

A few days ago I told you a story from my time at Eddie Bauer. As the new Circulation Director, it didn't take long for the problems ...