Last fall, you asked me to cover "green" issues in cataloging. We've had many good discussions, haven't we?
Today, Forrester Research analyst Dave Frankland asked direct marketers to participate in a survey on green direct marketing. Here is a link to the Forrester blog post, and here is a link to the survey. Let your voice be heard!
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
February 07, 2008
Forrester Research Survey On Green Direct Marketing
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Cheers Kevin - appreciate the plug!ReplyDelete