September 10, 2026

25 Years

It's almost unfathomable that a full generation has passed since 9/11. Twenty-five years. More than a quarter of the people who experienced that day are no longer with us, including 3 out of 8 of the adults who experienced that day.

Pressure causes people to behave in interesting ways. On 9/11, I recall a peer VP sobbing. An Executive looked at me and said "Why is she so sensitive?". He then locked myself and my Marketing Director in a conference room from 2:30pm - 7:00pm because, as he said, "we'll get an opportunity to fix the business and nobody will be here to bother us". I sent my employees home, then failed to fix the business during the 4.5 hour session. Obviously, the Leader was responding to pressure in a manner inconsistent with logic. It's easy to feel empathy for the Leader today. I felt something different that afternoon.

A woman I've played pickleball with described what it was like to try to get out of the city on 9/11. Her ordeal was obviously more harrowing than a 4.5 hour session in a stale conference room.

It's like the events of that day sent us down a different reality path ... not unlike the one in Back to the Future where our heroes end up in a timeline controlled by Biff Tannen.

No matter what happens, we move forward. We are resilient.


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25 Years

It's almost unfathomable that a full generation has passed since 9/11. Twenty-five years. More than a quarter of the people who experien...