An FYI.
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
April 27, 2025
Subscribe to:
Post Comments (Atom)
Infrequent Buyers
In about three weeks, a large fraction of your inactive customer file will awaken, briefly. For about 6-7 weeks thereafter, customers who pu...
-
It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
-
It's the story of 2015 among catalogers. "Our housefile performance is reasonable, but our co-op customer acquisition efforts ar...
-
Here's a recent email campaign from Macy's. The $24.99 UGG Throw. That's the place where MRV matters. Items featured in email ca...




No comments:
Post a Comment
Note: Only a member of this blog may post a comment.