March 26, 2019

Describe What You'd Do In This Situation

You are the New Marketing Leader. You suspect your merchandise assortment is harming the company. You need help analyzing the issue. Your analytics team operates in a "silo" that you don't have control over. You need the issue analyzed tomorrow. And your silo-based analytics team says your request is "low priority".

Describe what you'd do in this situation. And answer carefully, because you are setting a precedent that will impact your tenure as a marketing leader.

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.

Well, You Got Me Fired

I'd run what I now call a "Merchandise Dynamics" project for a brand. This brand was struggling, badly. When I looked at the d...