Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
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Category Development - One Category Growing Quickly
Ok, here's the first table I look at when evaluating categories and customers. This table is easy to produce, you probably already look ...

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It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
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As is my tradition, I'm going to take a long weekend. No posts until early next week. I've been doing this for almost twenty years, ...
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Sometimes you think "people already know this stuff". Sometimes you realize that Google Analytics give smart analysts almost no op...
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