Knowing nothing about the restaurant business, I am not even going to try to attempt to know how to solve this. What I do want to say is that I am seeing more and more restaurants in my area having "No Tech Tuesdays" (think Applebee's) for example. They are setting aside one day where the customers are incentivised for not using their phones or tablets while dining. I am skeptical that this will work. It's not that easy to get a millennial to put their phone down during a meal.
I guess if I'd offer anything here, I'd say that you might want to start looking at smartphones and tablets as a valuable marketing tool. I've been places where I can use my gadgets to place orders and pay my bill (TGI Friday's recently). I found it pretty cool that they were engaging the "techies" instead of excluding them.
Knowing nothing about the restaurant business, I am not even going to try to attempt to know how to solve this. What I do want to say is that I am seeing more and more restaurants in my area having "No Tech Tuesdays" (think Applebee's) for example. They are setting aside one day where the customers are incentivised for not using their phones or tablets while dining. I am skeptical that this will work. It's not that easy to get a millennial to put their phone down during a meal.
ReplyDeleteI guess if I'd offer anything here, I'd say that you might want to start looking at smartphones and tablets as a valuable marketing tool. I've been places where I can use my gadgets to place orders and pay my bill (TGI Friday's recently). I found it pretty cool that they were engaging the "techies" instead of excluding them.