December 06, 2013

GREATEST ... PROMOTION ... EVER!

Courtesy of @kstraw, I present you with the GREATEST ... PROMOTION ... EVER!

Click here to be thoroughly immersed in Black Friday promotional goodness.

The next time somebody gives you the whole "we have no choice but to heavily discount in order to remain competitive during these difficult economic times" argument, please share this BEST PRACTICE.

Merry Christmas!

Profit per New Customer

It's common for folks to measure cost per new customer. Total Marketing Cost = $10,000. Total New Customers = 130. Cost per New C...