Courtesy of @kstraw, I present you with the GREATEST ... PROMOTION ... EVER!
Click here to be thoroughly immersed in Black Friday promotional goodness.
The next time somebody gives you the whole "we have no choice but to heavily discount in order to remain competitive during these difficult economic times" argument, please share this BEST PRACTICE.
Merry Christmas!
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
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Judy / Jennifer / Jasmine
Eleven years ago I spoke at NEMOA about the importance of Judy / Jennifer / Jasmine as key shoppers within a traditional catalog brand (hint...
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It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
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As is my tradition, I'm going to take a long weekend. No posts until early next week. I've been doing this for almost twenty years, ...
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Sometimes you think "people already know this stuff". Sometimes you realize that Google Analytics give smart analysts almost no op...
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