Readers - I may be looking to partner with an attribution/matchback vendor on a thousand lines of interesting code that allows me to see how customers behave in the future, based on advertising investments made today.
Who do you like working with? Why do you like working with them?
Send me an email (kevinh@minethatdata.com) with your preferred attribution/matchback vendor, and what impresses you about the folks you work with.
Thanks,
Kevin
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
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