Readers - I may be looking to partner with an attribution/matchback vendor on a thousand lines of interesting code that allows me to see how customers behave in the future, based on advertising investments made today.
Who do you like working with? Why do you like working with them?
Send me an email (kevinh@minethatdata.com) with your preferred attribution/matchback vendor, and what impresses you about the folks you work with.
Thanks,
Kevin
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
Subscribe to:
Post Comments (Atom)
Impossible Inflection Points
Last week I ate at multiple one-star MICHELIN restaurants. That's what makes vacations fun! Now, a one-star MICHELIN restaurant can offe...

-
It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
-
As usual, my summer schedule will dial back just a bit ... maybe three posts per week instead of five, sometimes four, sometimes more. And y...
-
When introducing the concept of Marketing Budget Experiments ( click here for pricing details ), I shared thoughts on payback windows. If yo...
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.