July 02, 2013

July 4

I'll be back on July 8 with scintillating facts that have the potential to revolutionize your business.

Until then, take a break, and celebrate the outcome of the Revolutionary War ... explode a few devices (safely, of course).  Spend a day at the beach.  Grill brat patties over an open flame.  Enjoy a cold drink.

Or experience a summer sunset.  Your choice!


Page Counts When Bifurcation Hurts All Other Customers

Yesterday we talked about the fact that best catalog customers (a minority of your file) deserve MANY catalogs that are merchandised with...