Last year, October comps headed south. This year, comps continue to decelerate, yikes!
And yet, some folks are posting gains. The Buckle added 14.5%, Childrens Place added 4%, and Hot Topic increased by more than 8%.
It is possible to do well in this economy. We will turn this around.
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
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