May 21, 2007

Seattle DMA Event: Conference Slides

Thanks very much to those of you who joined me for my talk today at the Seattle DMA event, "Market To The Max". A great crowd, and great questions! Follow this link to download slides from the presentation.

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Oh, It Adds Up

Let's look at an example. You have a winning item. It sold 50,000 units last year at an average of $30.00 each, for $1,500,000 in sales....