Inside a book store, we see a nice display, don't we?
Top Teen Picks.
New Teen Fiction.
What is missing in this picture?
It is good to offer merchandise designed to attract a younger audience.
Then, we have to find a younger audience. It's really hard to do that within a framework designed to attract the loyal, core customer.
You ask your staff to come up with a "Discount Strategy" for your August email campaigns. Is this a strategy, or is this a tactic ...
It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
Yeah, that's a lousy picture. Too bad. Today is essay day. If you don't want to read something long, stop here. I spend a...
Say you manage a paid search program. Last month you spent $100,000 and the following happened. Cost = $100,000. Clicks = 200,000. Co...