I am speaking in London, February 20-21. Talking about Social Media. Join me (click here)!
This is a good time (if you are in the UK, or anywhere for that matter), for those of you looking to initiate a Merchandise Forensics or Contact Strategy project, to start a project. We can get the data going right now, so that we can talk about results in four weeks!
Send me an email (kevinh@minethatdata.com) if you're in London, and we'll get your project started!
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There's Email, Again
Our focus on opens/clicks (when it comes to email) is so ridiculously misguided. Email marketing serves many different purposes. It should b...
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It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
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Here's a common dynamic in my projects ... see if this happens at your company. Your average price point is $40.00. Customer response...
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There's a fraction of the population who says "nobody wants to work". Well, don't tell that to this guy, who manned a busy...
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