I have a brief widow in the calendar to perform a Holiday Customer File Review.
I've done quite a few of these over the years ... we look back at the November 1 - December 24 timeframe, studying how your customer file evolved and changed, measuring the impact this had on Christmas demand. How did comp segments of customers perform, or did customer acquisition meet expectations? Were discounts/promotions influential? Did Cyber Monday have an impact?
If you're interested, contact me by clicking here, and we'll get you fit into the slot I have available, first come, first served!
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
Subscribe to:
Post Comments (Atom)
Shouldn't New Items Marinate A Bit Before Becoming Winning Items?
But Shouldn't New Items Marinate A Bit Before Becoming Winners? Yeah, sure, that's the question I get and if you can develop new ite...
-
It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
-
There's a fraction of the population who says "nobody wants to work". Well, don't tell that to this guy, who manned a busy...
-
You probably remember the 2001 song from Sugar Ray, right ? Well, this post has nothing to do with the song. Other than the title, of course...
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.