On the day after Memorial Day, the blogging world changes.
Maybe you'll find this hard to believe, but readers actually find other things to do during the summer months. It turns out that keeping up-to-date with industry-leading insights is not the top priority of a marketing/analytics expert when it is sunny and 77 degrees outside.
So, as I have done every year, I will reduce article frequency between Memorial Day and Labor Day.
You can expect the articles you've grown to know and love each Monday, Tuesday, and Thursday. If there are situations warranting updates, I will add posts as appropriate.
It's time for some balance in your life. Keep up-to-date with my musings, and spend a little more time enjoying the nice weather!
If You Like Stories About How Brands And Vendors Purposely Deceive Customers, Read This
Here you go, click here.
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Say you manage a paid search program. Last month you spent $100,000 and the following happened. Cost = $100,000. Clicks = 200,000. Co...
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Two weeks ago I ran a poll on Twitter, asking if users calculated the profitability of their marketing efforts. 32% said "no"...
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So Amazon created a major shopping event out of nothing, and now they're killing it in July (a month when nobody can sell anything ot...
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