Abt Electronics has a page featuring items that you can pre-order, items that are not yet available.
This is yet another e-commerce tactic that is under-utilized ... there's nothing wrong with "priming the pump", if you will.
What are examples of brands that you think do a good job of building anticipation for new merchandise?
Subscribe to:
Post Comments (Atom)
$10,000,000 Market Cap per Employee?
That's what is mentioned in this transcript of a podcast ( click here ). How many employees do you have and what is your market cap...
-
Look at the first four rows of our life table (values of 0/1/2/3). These are the first 12-15 weeks after a customer buys for the firs... -
In our simulation, we learn that there are different definitions of Carrying Capacity. If the CFO demands that we maximize profit o... -
Just $0.99 folks (click here) . The new Marketing Leader has a short window to make a difference, to set a tone for the upcoming year...