"... our bailout of Detroit will be remembered as the equivalent of pouring billions of dollars of taxpayer money into the mail-order-catalogue business on the eve of the birth of eBay".
Thomas L. Friedman. NY Times Op-Ed Piece "While Detroit Slept", December 9, 2008.
Our government will toss Detroit billions. Yet our government hammered us in 2007 by dramatically increasing postage (the opposite of a bailout).
It's funny ... nobody cares when the Circulation Manager at Red Envelope loses a job ... no bailout for this poor sap. And our industry stands up to our responsibility ... heck, many of us partner with a business that is just plain mean and condescending to us publicly. We're taking catalogs out of the mail at a rapid rate (take that USPS), moving our businesses online. We're evolving. We don't need no stinkin' bailout!
Subscribe to:
Post Comments (Atom)
-
It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
-
Sometimes you think "people already know this stuff". Sometimes you realize that Google Analytics give smart analysts almost no op...
-
If you want to understand why clients don't trust vendors and trade journalists, read this little peach from a week ago: Direct Mail is ...
Kevin:
ReplyDeleteThe post you reference from Catalog Choice is a year old. A lot has changed with our relationship with the merchants. I think it is time to refresh your perspective.
Chuck
Ok, I'm willing to do that.
ReplyDelete