For those of you who enjoy seeing how our industry leverages social media, here's two more examples for you:
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
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Switching Up Creative
A large e-commerce brand sent me forty (40) consecutive email marketing messages featuring a percentage off message above the fold. Interest...
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It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
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It's the story of 2015 among catalogers. "Our housefile performance is reasonable, but our co-op customer acquisition efforts ar...
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Ok, we all know that as we spend more we get more customers, but at an ever-diminishing rate of return. The diminishing rate of return is wh...
Thanks so much for the mention and the links, Kevin. We're really cranking up the blog, after starting it just less than a year ago. We've found it's a super way to connect with our readers - gets some good dialogue going, which is what we're all about: baking and sharing. So - thanks for furthering the cause! PJ Hamel, King Arthur Flour baker/blogger
ReplyDeleteGood for you folks!
ReplyDeleteWe started up our blog about the same time as KA, and over the past 10 months we've also seen readership climb steadlily. It's fun having an opportunity to speak with fellow gardeners in a more informal and immediate way than we can do in other channels. Thanks for providing this attention and link!
ReplyDeleteAnd good for you, too!
ReplyDelete