April 01, 2007

One Positive Day: April

Keeping my promise to write positive things on the first day of the month, every month, here's what I've found.

One Way Furniture has an RSS feed that customers and prospects can subscribe to. The latest article talks about "baby furniture on a budget".

eHobbies also has a series of RSS feeds, check them out.

Rokenbok CEO John Brady started his own blog. Here's a quote from his first post: What I’d like to do in the future is address issues that we've heard from our customers, ask questions of people like you, share ideas, invite response and suggestions, criticism or pats on the back, whatever. I want to begin a dialogue and ask that you join me, if you’re interested. I look forward to a good on-going conversation. The toy company also allows you to embed their videos into your own blog --- here's how.

Calendars.com shares the best selling calendars with their audience, on the right side of the page. For a first time visitor, it's a neat way to potentially buy something, feeling confident the item is reasonably popular.

Lids.com merchandises the home page in a topical manner, featuring baseball hats for opening day, and features NCAA Mens Basketball merchandise related to the Final Four. Nice job of merchandising, nice job of capturing demand.

Scentiments.com promotes a "Scratch and Sniff" technology on the homepage. Click on the link on the homepage to learn about the technology. I promise you'll be rewarded for your efforts if you do this today, April 1, 2007.

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