Kevin Hillstrom: MineThatData: And To Think You Are Required To Implement Some Idealistic Omnichannel Strategy To Compete Against This

They've been around about a year-and-a-half ... they advertised during the Super Bowl, and they're going to run circles around the tactics your agency demands you implement ... they're Temu (click here).

Kevin Hillstrom, President, MineThatData

Kevin is President of MineThatData, a consultancy that helps CEOs understand the complex relationship between Customers, Advertising, Products, Brands, and Channels. Kevin supports a diverse set of clients, including internet startups, thirty million dollar catalog merchants, international brands, and billion dollar multichannel retailers. Kevin is frequently quoted in the mainstream media, including the New York Times, Boston Globe, and Forbes Magazine.

Prior to founding MineThatData, Kevin held various roles at leading multichannel brands, including Vice President of Database Marketing at Nordstrom, Director of Circulation at Eddie Bauer, and Manager of Analytical Services at Lands' End.

You may contact kevin at kevinh@minethatdata.com.

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Kevin Hillstrom: MineThatData

February 13, 2024

And To Think You Are Required To Implement Some Idealistic Omnichannel Strategy To Compete Against This

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