May 10, 2021

The Time Lapse Analysis

If you do a credible job of Developing Customers, you'll see your success via what I call a "Time Lapse Analysis".

Here is the image we'll discuss the rest of the week.

The goal of the Time Lapse Analysis is to see how customer counts change over time by quality of customer. If you are Developing great Customers, you'll see more greens in the top rows of the table. If you are failing, you'll see more orange/red colors in the table.

More on the Time Lapse Analysis tomorrow.





No comments:

Post a Comment

Note: Only a member of this blog may post a comment.

Your Investment Strategy

A key component of Customer Development Strategy is knowing how much to invest in marketing to make sure you have a healthy business in the ...