Notice that the stuff that adds up to excellence here is largely tactical ... but also requires quick and decisive decisions. The latter is such a challenge, especially as a company gets older. I repeatedly see "older" companies where a 28 year old employee wants to make a decision (not a big one) and somebody who is 58 years old says NO. One wonders what the person who always says "NO" gets in exchange for squashing ideas?
Next Week
This week I introduced you to the idea of Developing Customers ... Customer Development. Next week, I'll begin the work of sharing with ...
-
It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
-
Here's a common dynamic in my projects ... see if this happens at your company. Your average price point is $40.00. Customer response...
-
I always face a challenge from marketers when I talk about implementing a Welcome Program. When I tell marketers that a Welcome Program gene...
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.