December 03, 2018

Oh

Click here if you cannot see the tweet below.



While that's a big problem ... that's still 3.3 million people paying attention.

And yes, I get it, you don't sell the product they sell and so you'll say that nobody wants to watch a TV show about widgets and you'll be right about that ... but there are other options ... Home Shopping Network somehow gets people to watch enough to buy a Perlier Bath & Body Set at five flexpays of $5.99 each.

Business always evolves ... there are a lot of ways to get folks to pay attention to what you are doing. You don't have to rely solely on Google, Facebook, and in cataloging the catalog co-ops. 

Do something!!


P.S.: More color on this story.






Email Marketing and Discounts

It comes up over and over again. The email marketing team wants to maximize open rates (not profit, mind you, open rates). How does one...