This is what happens when the vendor community determines when your catalogs are in-home, offering a selection of discounts in exchange for operational efficiencies that causes your hard work to get lost in the mailbox. In cataloging, this is now called "Tuesday".
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
October 03, 2017
Subscribe to:
Post Comments (Atom)
January
January can be a "blah" month from a marketing standpoint. The thrill of achieving an order at 60% off is replaced by the tepid re...
-
It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
-
It's the story of 2015 among catalogers. "Our housefile performance is reasonable, but our co-op customer acquisition efforts ar...
-
This is where we're headed: Let's say you want to invest an additional $100,000 in paid search. You should be able to see a p&l,...
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.