April 19, 2016

MailChimp Is Opening A Store

Tell me if your vendor is innovating like this (click here).

Has your printer started a catalog? Your paper rep? Your boutique catalog agency? Your co-op? Your preferred list rental agency? Do they live your industry, or just tell you what to do in order to keep the $s flowing their way?

Email Marketing and Discounts

It comes up over and over again. The email marketing team wants to maximize open rates (not profit, mind you, open rates). How does one...