April 16, 2015

Sports Commerce Session #2: Draft and Develop

In our second session, I describe how "draft and develop" strategies in sports are similar to "customer acquisition and customer retention" in e-commerce / retail. Click here if you do not see the video box below.


No comments:

Post a Comment

Note: Only a member of this blog may post a comment.

Just Spend More, Then!

Well, maybe. Here is our base case. Let's assume that we'll spend 20% more next year ... even though we proved in our last post that...