November 04, 2013

Yes, Even Amazon Runs Discounts/Promotions

I used to argue that Amazon didn't have a need to run discounts or promotions. Take a peek:


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3 comments:

  1. Jay Allen6:07 AM

    Note that it's on a proprietary product and they are getting free PR out of it - I've seen several news articles talking out it. Taking advantage of a situation to build the brand awareness. Oh, and they don't have to discount the books/movies/games you buy once you acquire your reduced price Kindle.

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  2. j.Brown™5:06 AM

    This comment has been removed by the author.

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  3. MineThatData11:05 AM

    In fact, they don't have to generate profit - they reinvest anything/everything - so they can do what they want, at their pleasure.

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