If you're wondering how a Merchandise Forensics project is configured (and you want to know what a project costs), please click here.
The Merchandise Forensics project is the second most popular project of the spring season, and is, to be honest, exceptionally inexpensive. Few vendors offer this service, so contact me (click here) for your own Merchandise Forensics project, before my calendar fills up.
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
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Share of Demand by Advertising Channel Detective
This one came up in the past year. I noticed a problem with a business. Regardless of the attribution method (they're all wrong and yet ...
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It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
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It's the story of 2015 among catalogers. "Our housefile performance is reasonable, but our co-op customer acquisition efforts ar...
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The emails come in on a daily basis now ... " here's what I think I need, what should I purchase ?" So, today I write a Search...
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