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American Top 40
No, not the Ryan Seacrest version in 2026. I'm talking about the Casey Kasem version from the 1970s and early 1980s. You can hear the ol...
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It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
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It's the story of 2015 among catalogers. "Our housefile performance is reasonable, but our co-op customer acquisition efforts ar...
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This is where we're headed: Let's say you want to invest an additional $100,000 in paid search. You should be able to see a p&l,...
To no surprise, I ended up as a Targeter
ReplyDeleteI'm a strategist!
ReplyDeleteI thought you would Kevin. I hope to get there at some point, but currently I am a targeter as well.
ReplyDeleteI should do it yearly and see how I progress.
There's no right or wrong answer --- though the answers can change as time progresses!
ReplyDeleteI seem to be a futuristic targeter. Right on the cusp between the two. Seems apt too, because I really enjoy digging into how the customers are behaving, but a little voice in the back of my mind is always mumbling, "Sure... They're acting this way NOW..."
ReplyDeleteWell, it is a flawless quiz, perfectly designed to detect all issues regarding the upwardly mobile analyst!
ReplyDelete