October 09, 2008

Are Discounts And Promotions Ruining E-Commerce?

A quick quiz: If we removed every one of the twenty boxes in the image (click on the image to enlarge it) and all of the potential permutations of the boxes in the image, what would happen to net sales, and earnings before taxes?


Christmas Buyers

There probably isn't an easier time to acquire a new customer than at Christmas. And that's the problem. There's a pric...