Salaried employees at Lillian Vernon are let go days before Christmas, according to The Consumerist website. The article cites rising shipping costs as the reason for the terminations.
Add shipping costs to the list of silent partners determining the future of cataloging.
Subscribe to:
Post Comments (Atom)
How Does A Shifting Customer File Impact The Future?
For the company we're studying, here we see what customers spent, on average, by price band over the past five years. Notice that...
-
Say you manage a paid search program. Last month you spent $100,000 and the following happened. Cost = $100,000. Clicks = 200,000. Co...
-
Two weeks ago I ran a poll on Twitter, asking if users calculated the profitability of their marketing efforts. 32% said "no"...
-
So Amazon created a major shopping event out of nothing, and now they're killing it in July (a month when nobody can sell anything ot...
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.