One of the great things about the day before Thanksgiving is that you can debate issues that fly under the radar screen on any other workday. Consider this topic before your boss excuses you from the office at 2:00pm today.
CyberSource Corp. claims that Cyber Monday is no longer the Monday after Thanksgiving, but instead, will be held on December 18, 2006.
Shop.org allegedly invented the term, and has set up a website to feature online and catalog retailers called cybermonday.com. They steadfastly support the November 27, 2006 date for Cyber Monday.
Coremetrics eschews Cyber Monday, in favor of eDay, claiming the biggest e-commerce day will be December 4, 2006.
What do you think? When is Cyber Monday?
a) The Monday after Thanksgiving.
b) The last Monday before Christmas.
c) There is no Cyber Monday. It has been replaced by eDay.
d) Enjoy your Thanksgiving holiday!
Here's the Master Sheet we've evaluated for more than a week. Today we'll look at the portion of the table on the far right, col...
It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
Here's a common dynamic in my projects ... see if this happens at your company. Your average price point is $40.00. Customer response...
I always face a challenge from marketers when I talk about implementing a Welcome Program. When I tell marketers that a Welcome Program gene...