August 26, 2024

A MineThatData Minute: New Customers via Marketplaces

Many of you expanded into Marketplaces (ahem ... Amazon) over the past 2-3 years. If that's you, give this short video a view.






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Reactivation Candidates Group Together Based On What They Purchased

In this Factor Analysis, each Merchandise Category (17 of them, labeled MR01 to MR17) is plotted in two reduced "factors". If ther...