January 02, 2024

Holiday Sales Update

According to this source (click here), retail sales were up 2.2%, online sales were up 6.3%, total sales were up 3.1%.

Always important, of course, is how you get somewhere. If the average price per item sold is up 7% and sales are up 3%, it means you have a unit deflation problem. Units = Customers in many cases.

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