Thirty years ago, you'd load-up sales from mid-October through Thanksgiving. In the modern world, you'd load up sales from Cyber Monday through Christmas.
So we're back to 1992 now. Clean up before the snow starts to fly.
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
Part of the system I advocate is a process that leads to Merchant Accountability. This can happen in many different ways. At Nordstrom, Blak...
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