Thirty years ago, you'd load-up sales from mid-October through Thanksgiving. In the modern world, you'd load up sales from Cyber Monday through Christmas.
So we're back to 1992 now. Clean up before the snow starts to fly.
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
I'm going to dummy-up this discussion to protect the innocent while explaining to you how your merchandise assortment has subtle differe...
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