October 15, 2019

We Need A Lot More New Items

Here's our forecast case from yesterday.


If I substitute in 2,250 new items per year instead of 1,577, and if I assume that the rate of these items becoming Winners / Contenders / Others remains constant (which is a risky assumption), then this price point band generates increased demand in the future.


This is the style of analysis that you want to apply at a category level, given that the relationships by category are likely different.





No comments:

Post a Comment

Note: Only a member of this blog may post a comment.

April 3: The Next MineThatData Happy Hour!

Let's go with 8:00pm EDT / 5:00pm PDT, 55 minutes. Send me an email message (kevinh@minethatdata.com) if you want to join us, and I'...