June 28, 2017

We Control Our Future

Look at this story within a retail trade area. First, we have demand from existing items.


And here is demand from new items.

These are issues that Amazon doesn't influence ... and channel shift to e-commerce doesn't influence. Instead, these are issues caused by problems in both merchandising and marketing. 

We're blaming others for our own problems.

But there's a good side to all of this. We can fix our problems. We can "fix it"!! You are a highly talented professional paid to solve problems. Business problems. People problems. You can do this!






Catalog Craig Paperman on the Amazon Toy Catalog

Yes, this is business fiction. If this isn't your thing, take a break and read this article about Build-A-Bear and their promotion t...